Friday 1 February 2013

Is Twitter becoming less useful?

Former Twitter evangelist Matt Lewis writes that the platform has stopped being a useful community and has become a noisy, crowded place dominated by crude and mean-spirited people. But Rebecca Greenfield writes that a look at Lewis' Twitter feed suggests he's making basic mistakes, such as following spambots and failing to unfollow dull Twitter users.

Tuesday 29 January 2013

Photographers Rogier Maaskant and Rob Marinissen have launched a great initiative, ClothesDropSyria, to help Syrian refugees by collecting clothes In various locations in Netherlands, and shipping them to Turkey where a significant number of Syrian nationals are living in dreadful conditions. Details and collection points are available on their Facebook page http://on.fb.me/118rq4s

Amsterdam internship

We're looking for an intern in the Amsterdam office. Look here.

4 trends in PR

PR and marketing departments have faced a number of significant changes in recent years. Bloggers have shaken up the media landscape; consumer skepticism has driven brands to be more innovative; and social media has forced companies to reach a new level of transparency.
Over the past few months, several more trends have led to major shifts in the role of the PR professional, among them. Read more here.